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An Advisor's Take on ICSC: Noticing the SVN Difference

Experiencing the SVN Difference at ICSC in Las Vegas

Walls, doors, whispering and winks. All of these were present at this year’s ICSC convention. Not that these are in and of themselves bad, but it was these differences that I noticed between our SVN booth and most others.

Our SVN booth was not the biggest, definitely not the most extravagant, but it was packed, well-lit, there were no back rooms for private conversations, or doors to suggest that only someone more important than me can go there.

As I walked around, almost 2 years into a Commercial Brokerage career with SVN | Cornerstone in Spokane, WA and my second ICSC, it struck me, that’s another example of our SVN Difference.

Opening Closed Doors: The SVN Difference

SVN Difference at ICSC
The SVN booth at ICSC in May.

We aren’t about walls and doors or whispering and winks. We are about visible opportunities and “sky’s the limit” access to information with our culture of collaboration.

At SVN we have regular access to our top Executives, our Managing Directors, other offices who have done what we are trying to do and world-class technology platforms to do it well. And that kind of environment is exactly what our industry needs to attract future talent.

Professionals my age want to know we have a chance. We want to know that if we work hard we will have as good of a chance as any to create a respectable income for our loved ones. That if we don’t have access to closed doors and are separated by fancy walls, we still have access to opportunity.

And that’s a big part of the SVN Difference. Opportunity. And that’s exactly the opposite of what those walls, doors, whispering and winks produce.

We are a country founded upon the value of opportunity. If I can just get a chance, don’t give it to me, but give me a chance and I will out work the other broker.

That’s what SVN does. We get all the tools, the right culture and a chance. What else can someone ask for?

To learn more about the SVN Difference, visit the Why SVN page here.

[bctt tweet=”That’s what SVN does. We get all the tools, the right culture and a chance. #CRE” username=”svnic”]