By Cameron Williams, Director of Research, SVN International Corp.
The shopping mall, once considered the pinnacle of consumerism, has been a much-maligned retail class over the past decade. In a 2017 Credit Suisse report, it was predicted that 1 in 4 malls would be closed by 2022. Ironic that most malls have outlasted that bank. While iconic mall-based retailers like The Sharper Image and KB Toys are long gone, the American mall is far from dead. In a recent study conducted by Coresight Research it was reported that shopping malls, especially high-end malls, are experiencing positive growth across nearly all key performance indicators and that with omni-channel sales strategies on the rise these trends are expected to continue into the future.