Appreciation Is the Best Motivation

Appreciation Can Be a Better Motivator than Money

I recently read an article in the weekend edition of the Wall Street Journal titled “It Pays to Give Thanks at the Office.” I was instantly drawn to the title as I was just coming off three days in Dallas attending SVNIC’s inaugural Managing Director Conference. One of our breakout sessions was called “Speed Best Practices — 60 Second Tips from Your Colleagues That You Could Use to Own, Lead and Succeed in Your Business.” There were well over 100 best practices shared from offices all across the country, with topics ranging from how to write a deployment plan to how to motivate a team with sales incentives.

One of my favorite best practices was shared by a Managing Director from NYC. Each week he asks his new to the business CRE brokers for a list of the people who would not take the rookies’ calls. He would then sit down in the open cubes with all the rookies and call that list of people they couldn’t get a meeting with. Role playing and sharing cold call techniques on how to get a meeting gave this team the training they needed. He was able to demonstrate to his young team unique sales and winning phone tactics from a seasoned, CRE industry veteran’s perspective. I like to think that commercial real estate offices today are becoming more diverse and multigenerational, where collaborating and cooperating together like this team is widespread. These rookies thanked and appreciated their Managing Director and the MD thanked them for making the calls. Collaboration and cooperation is the ethos of the SVN culture today.

[bctt tweet=”Collaboration and cooperation is the ethos of the #SVN culture today.”]

So I paused when the article I read in the WSJ quoted “It’s rare to find gratitude around the workplace, but appreciation is an even better motivator than money. Bonuses get spent, titles get old but a thank you lingers…” I would agree 100%. The article also referenced Google amongst other companies today that are setting a new trend because expressions of gratitude are scarce around the workplace. Not at SVN. I am going into my 4th year with SVNIC and some of the biggest reasons I work at here are our people, our leadership, and our culture. Everyone says “thank you” and I see our Managing Directors often thank their employees. It’s a reason to show up every day, it’s a real motivator to give it your all.

The article went on with a few quotes worth mentioning. “A sense of appreciation is the simple, most sustainable motivation at work… the sense that other people appreciate what you do sticks with you.” Be specific about what someone has done and “show honest and sincere appreciation.” I have sat with this quote written on an index card for years. I wrote that “quote” down 20 years ago when I participated in the Dale Carnegie Sales Training Course after reading the book How to Win Friends and Influence People. That book gave me the tools and key principles to practice when interacting with people in business and in life in order to be successful.

Why Would Someone Want to Work at Your Office?

I have a best practice to share – or rather it is more of a call to action for all Managing Directors at SVN and in the CRE industry. Sit down and write on a sheet of paper “Reasons why someone would want to work at your office.” Then hand out a blank sheet and ask your employees to do the same at one of your weekly team meetings. Collect them, they can be anonymous, and then discuss them with your team. Save them and bring them to the next SVN Managing Director Conference or our National Conference in San Diego and share with your peers. You might all learn a new way to show gratitude in your office resulting in employee loyalty and increased sense of appreciation.

I agree that “appreciation is the best motivator.” My work and the value I bring to our team is appreciated and respected at SVNIC. For me, that is the biggest reason I get excited to go to work — thank you everyone at SVN. I know myself and all SVN Advisors are looking to recruit “culturally compatible” CRE professionals who are also looking to work in a fun, positive, motivating and appreciative office environment.

To learn more about the SVN culture, check out our Core Covenants here.


If you’d like to join a winning team, please contact me at Karen.Hurd@svn.com or 781.812.4272 and let’s talk.

The 2015 Managing Director Conference: Top 3 Reasons to Register

2015 Managing Director Conference in Dallas, TX

The Sperry Van Ness® Managing Director Conference only happens once a year, so now is the time to register. At MDC 2015, Managing Directors will have the opportunity to experience the latest SVN tools and systems and learn from renowned commercial real estate speakers. By collaborating on projects and seminars, Managing Directors will make lasting business connections that are critical components of running a successful brokerage.

Top 3 Reasons to Attend the 2015 Managing Director Conference

1. Networking. Emails and phone calls can only go so far. In an industry built on interpersonal connections, face-to-face conversations can go a long way. Do you think a Managing Director would be more likely to collaborate on a deal with someone who reached out via email or someone she bonded with over coffee and bagels? With breakfast, lunch, and a surprise dinner experience included in registration, MDC 2015 offers countless opportunities to connect with your peers in the industry.

2. Experience. Like networking, relevant experience is gained through real-life situations. Everyone who attends this conference is experienced in his or her own way, since they are owners of brokerage businesses. This is a chance to compile all of this collective experience in one place and learn from it. Two days of training and networking is all it takes to gain valuable experience and connections.

3. Learning. With a full roster of engaging speakers coupled with multiple seminars and training sessions, participants can learn a lot from attending MDC 2015. By sharing best practices with other Managing Directors, participants are also able to learn from their counterparts in offices across the country. Need help managing those pesky Millennials? Not sure how to leverage SVN tools? Having trouble building your brand? MDC 2015 has you covered.

Register for the 2015 Managing Director Conference now by clicking here.

2015 Managing Director Conference