5 for Friday with Mary Ridberg of Sperry Van Ness, LLC

This week, our 5 for Friday features Mary Ridberg, an Advisor with Sperry Van Ness, LLC based out of Phoenix, AZ.

1. What is your geographic market and product specialty?
My product specialty is Retail Leasing, Tenant Representation, and Investment Sales in the Phoenix market with a special focus on my own backyard in the East Valley including Gilbert, Chandler, Ahwatukee, Tempe, and Mesa.

2. What’s your latest best practice tip that you can share?
The power of team work. My partner Rommie Mojahed and I have found that team work extends our business plan beyond where we could reach as individuals. We have found that the male/female team has allowed us to serve the needs of many of our clients’ communication styles. We collaborate, continuously cross check, divide and conquer when necessary, and gain strength from each other’s prospective. We serve as Directors of Leasing for Sperry Van Ness, LLC in Phoenix. We use team work within our office and meet to collaborate twice each month as a group. We find these group meetings a great strategy for producing results internally.

3. What’s been the biggest change over on how you run your business in the past decade?
The past decade has presented the greatest dichotomy to our industry. There was a time of what seemed to be limitless potential followed very closely by a time of great challenge. Survival and compassion for those around us gave way to navigating strategies with colleagues, clients, institutions, and asset managers. Collaboration with individuals we may never have had the chance to serve in such a powerful way took place and as we look back we cherish the place we are today in the journey and the contribution we were able to offer.

4. What business book do you like to recommend to your colleagues?
Strengthsfinder 2.0 by Tom Rath. I find this extremely helpful especially when working in teams to identify individual strengths and how to complement one another. I also recommend The Fred Factor by Mark Sanborn.

5. What’s a fun fact that not everyone knows about you?
I traveled for a few years at the beginning of college performing with a group that toured with Doc Severinsen, Sergio Mendez, and Carlos Santana. I was in two T.V. commercials in New York and modeled in Chicago. I lived in Wisconsin at the time and all travel for our performances was by bus. After two years on the road I welcomed the chance to go to college and live in a dorm.

*All Sperry Van Ness offices are independently owned and operated.