5 for Friday – John Rickert, CCIM of SVN | RICORE Investment Management, Inc.

This week, our 5 for Friday feature highlights John Rickert, CCIM, Executive Managing Director at SVN | RICORE Investment Management, Inc., based out of Cincinnati, Ohio. John specializes in a number of property sectors including distressed assets, hospitality, institutional capital markets and corporate real estate, among others, throughout the Ohio and Kentucky markets.


1. What advice would you provide an aspiring advisor who is new to the industry?

Select a brokerage that provides formal training, offers a mentor program, uses state-of-the-art market data sources and has access to a contact information management system. Also, be prepared to live lean for 12 to 24 months while you learn and build your practice.


2. What does the SVN Difference mean to you?

In a phrase, “Compensated Cooperation.” The best brokers create a competitive environment for our clients’ assets. SVN immediately promotes our listings to the entire brokerage community in addition to our pool of clients. We involve the entire market to generate more offers. Our clients select the offer that most closely meets their goals. This includes not only the best price, but also the most favorable terms.


3. What learning tools would you recommend to your colleagues to further their knowledge and enhance their careers?

SVN’s System for Growth is a great place to learn how to operate as a sales agent and independent contractor. If I could redo the early part of my career, I would earn the CCIM designation much earlier.


4. What inspired you to open or join an SVN franchise?

This answer sounds trite, but I joined because of the culture. When I was doing my due diligence, I attended an SVN national conference and discussed the brand with existing franchisees and SVN executives. People were candid and honest with me, which was particularly important because we were still in the throes of the Great Recession and good news was hard to find. SVN | RICORE is enjoying its seventh year as a franchisee and our business has grown in many ways. I still look forward to the conferences because the people that attend are now my friends, in addition to being my national business network.


5. What’s a fun fact about yourself?

My first job after college was as a United States Army Officer and a helicopter pilot.


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