CRE Tips

Tuesday Tip: Add Accelerated Marketing to Your CRE Toolbox

August is Accelerated Marketing/Sales Month here at SVN, and today’s tip comes to you from David E. Gilmore, CCIM, CAI, AARE, national auctioneer and managing partner for SVN | Gilmore Auction & Realty Co. David is an integral member of the SVN Auction Services and SVN Asset Recovery Teams. Did you know that… Many municipalities (i.e., cities, counties, school…

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Tuesday Tip: Art is a great hotel value-add

If you work in commercial real estate, and focus on the hospitality industry, you know that it’s a very competitive market. Finding the right property for your clients has a lot to do with location and access to transportation, among other variables. It’s become fashionable for people (especially members of the millennial generation) to look…

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Tuesday Tip: Adding Leasing to Service Offerings

Is leasing included in your firm’s services? There are several excellent reasons to include leasing as part of your brokerage services. Following are three main reasons:  Increase market presence  (or, it’s all about signage) Lease listings provide the opportunity to place many more signs in your market and help establish a visible presence. Your signs…

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Tuesday Tip: Clean up your CRE email list!

Today’s Tuesday Tip is all about improving your email marketing, and is brought to you by Donna VanSchagen, SVN’s VP of Marketing and Communications. Email marketing one of the best ways to reach your commercial real estate audience, and it’s also one of the most cost-effective and targeted marketing methods around. But not all email…

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New white paper about diversity available for download

Diane Danielson Writes that Inclusion and Diversity will give CRE a Competitive Edge To better understand and deal with the serious demographic challenges facing the commercial real estate industry, including an aging workforce, SVN’s COO Diane K. Danielson has written a white paper about the need for diversity and inclusion in the industry. Numerous studies…

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Tuesday Tip: Try One More

It’s Tuesday, and time for another great tip to help improve your CRE skills. Today’s tip from Solomon Poretsky, Chief Development Officer, SVN International Corp: When you think you’re done with a conversation, try asking one more question.   Think you understand the client’s motivation? Ask one more question and go a little deeper. You…

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SVN Annual Conference: Technology trends disrupting the CRE industry

The second day of the 2019 SVN Annual Conference started with an in-depth panel discussion about industry disruption trends. The panel, moderated by SVN COO Diane Danielson, featured Clara Brenner, Managing Partner, Urban Innovation Fund, Michael DeGiorgio, CEO Founder, CREXi, and Vishu Ramanthan, CEO, Buildout. Trends that were discussed included the prevalence of big data,…

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SVN Annual Conference Keynote Speaker: Ryan Estis

In a world where your customers and competition are changing fast, you need to think differently. If you don’t adapt, you will be a company that gets disrupted, much like Borders, Circuit City and others that were once leaders in their fields and are now defunct. That was the warning that Ryan Estis, the SVN…

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Tuesday Tip: Projecting Your NOI

Today is Tomorrow is Yesterday If you are underwriting a property for a proposal and can be flexible in how you calculate your net operating income (NOI), don’t take what the rent roll is today (or was over the trailing 12 months) as written in stone. Instead, look at how the NOI will appear when…

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Tuesday Tip: You’re Welcome

Today we start a new feature on the SVN blog: Tip Tuesday. We aim to provide CRE professionals with time-tested wisdom that will help improve results. Today’s tip from Solomon Poretsky, Chief Development Officer, SVN International Corp.: Handwrite thank you notes Are you sending handwritten thank you notes? If not, why not? Thank you notes…

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